What Every Company Should Know About Social Media Policy

A social media policy is a company’s first line of defense against risk and social media marketing. Shockingly, only one in three companies has a social media policy in place. While I’m sure that the majority of marketing managers and decision-makers who read Social Media Explorer are ahead of the curve, there’s a good chance your company doesn’t have a written policy.

Part of the problem is that a social media policy is a misnomer. Your company should have social media policies. It’s not just making rules for who can blog and say they work for you. It’s more than just telling employees what they can and cannot do on company computers. Here’s a list of some social media policies you should consider:

 

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